
Orthodontics and Invisalign
Adults research for weeks, then enquire late at night with three practices open in three tabs. The first personal reply usually gets the consultation.
For private ortho, implant, aesthetic and beauty clinics
OwlDesk sends a personalised reply to every enquiry within seconds, day or night, in your clinic’s own voice. High-value patients do not go cold or book elsewhere while your practice is closed.
Works with your existing website. No rebuild, no new software for your team to learn.
Friday 19:42
Invisalign enquiry submitted through your website form.
Friday 19:42 to Monday 10:15
Silence. The practice is closed all weekend.
Monday 10:15
Reception works through the weekend backlog and replies.
Monday 10:16
The patient booked a consultation with another practice on Saturday morning.
Friday 19:42
The same Invisalign enquiry is submitted.
Friday 19:42 and 18 seconds
A personal reply lands, naming Invisalign and offering consultation times.
Saturday 09:10
The patient replies straight into your normal inbox.
Monday 09:00
Your team opens the week with a warm conversation already in progress.

One Invisalign case is worth around £3,500. A full-arch implant case can be worth £20,000 or more, and a course of aesthetic or beauty treatment adds up quickly too. Losing a single enquiry to a weekend of silence costs more than a year of OwlDesk.
Deliberately narrow
OwlDesk only works with private dental, aesthetic and beauty clinics doing high-value treatment. That means we can write replies that actually understand the enquiry, rather than a generic thank you note.

Adults research for weeks, then enquire late at night with three practices open in three tabs. The first personal reply usually gets the consultation.

Implant enquiries are careful and specific. People want to know the process and roughly what it costs before they will pick up the phone.

Veneer enquiries are emotional and often anonymous at first. A warm, non-pushy reply keeps the conversation going.

Injectables, skin treatments, laser and wider beauty procedures bring enquiries in the evenings and at weekends, and those patients expect the same speed they get from any consumer brand.
OwlDesk is not built for NHS or general practice. Where an enquiry is worth a check-up fee rather than a treatment plan, the maths does not work and you would be paying for something you do not need.
How it works
A patient fills in the enquiry form on your existing website. Nothing changes for them.
OwlDesk reads the enquiry and drafts a reply in your practice's voice, referencing the treatment they asked about.
The reply sends from your own email address within seconds, at any hour.
The patient replies straight into your normal inbox. Your team picks it up exactly as they do now.
See it work on your own clinic
Fill this in as though you were a patient enquiring with your own clinic. The reply OwlDesk would have sent appears on screen straight away.
A live practice running OwlDesk

A private dental practice in Marylebone using OwlDesk to reply to Invisalign and implant enquiries out of hours. Their patients still book through the practice's existing website and inbox.
Visit the site and submit an enquiry yourselfWhat is sitting unanswered
Step one: enquiries after hours
You receive around 16 enquiries a month outside opening hours.
£56,000 of enquiry value currently sits unanswered until the next working day.
Across a year, that is £672,000.
OwlDesk does not convert all of that. It makes sure every one of those enquiries gets a personal reply before the patient contacts the next practice.
Step two: want to go further?
Extra monthly revenue
£8,400
That is the difference between converting 20% and 35% of those after-hours enquiries.
Compare that against the OwlDesk monthly fee of £200.
These are your assumptions, not our promises. We have shown you the maths so you can decide for yourself. There is no hidden uplift multiplier anywhere.
See what those replies would actually sayPricing
One setup fee, one monthly fee, no per-enquiry charges and no surprises.
£900 setup, then £200 a month
One dental, aesthetic or beauty clinic. One voice, unlimited enquiries.
From £2,400 setup, then £450 a month
Two or more locations under one group.
No long contract. Thirty days notice to cancel. You keep your own email domain and your patient data throughout.
Questions
The reply reads like a message from your practice, because it is written in your voice and sent from your address. We never claim a named clinician typed it, and we never pretend to be a person. If a patient asks directly, your team answers honestly. Most people simply notice that someone got back to them quickly.
OwlDesk is set up to acknowledge the treatment enquired about, whether that is implants, Invisalign, veneers, injectables or a skin or laser course, give general practical information such as how a consultation works, and hand over to your team. It does not diagnose, does not recommend treatment and does not quote binding prices. Where a question is clinical, the reply says a clinician or practitioner will answer that properly at the consultation.
No. We connect to the enquiry form you already have. Nothing changes for the patient filling it in, and nothing changes for whoever maintains your site.
Here is the honest data flow. A patient submits your form. The enquiry details, usually name, email, treatment interest and anything they typed, pass to OwlDesk. We use them to draft one reply, which is then sent from your email address. The patient replies to you directly, and from that point the conversation is entirely in your inbox and outside our systems.
Your clinic is the data controller. OwlDesk acts as a data processor on your written instructions, and only for the purpose of drafting and sending that first reply. Data is held on servers in the UK or EEA, retained for a limited period for support and audit purposes, then deleted. We provide a data processing agreement listing our sub-processors before you go live.
Full detail is on our data processing page.
The email is sent from your own domain and address, so the patient sees your practice in their inbox and replies go to you. We handle the drafting and the sending mechanics, you keep the relationship and the record.
Email us and we change it, as often as you like, at no extra cost. If you want it paused for a week, a treatment type or entirely, we pause it. Turning it off takes minutes.
Usually five to ten working days. We look at how your practice already writes to patients, draft the reply styles for each treatment, get your sign-off on every one, connect the forms and test properly before anything reaches a real patient.
Nothing automated. The patient replies into your normal inbox and your team carries on as they always have. OwlDesk handles the first reply only. It does not chase, nurture or run sequences.
No. OwlDesk is built for private dental, aesthetic and beauty clinics doing high-value treatment, where a single enquiry can be worth thousands of pounds. For NHS lists and routine general dentistry the cost would not be justified, so we would rather tell you that now.
Then you are ahead of most practices, and OwlDesk covers the rest. Evenings, weekends, bank holidays, lunch cover, staff sickness and the hour when three enquiries arrive at once. Your team still handles every conversation after the first reply.
Get in touch
Tell us about your practice and what you would like to do next. We will come back with straight answers, not a pitch deck.
This form runs on OwlDesk. You will have a reply before you close the tab.
Or email hello@owldesk.co.uk if you would rather write directly.